Woocommerce Active Campaign Emails

Woocommerce Active Campaign Emails

Woocommerce Active Campaign EmailsWoocommerce Active Campaign Emails

You can also see whether the completion rate has actually increased or reduced, the length of time it considers contacts to reach that objective, and you can browse all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my favorite feature. It conserves me a lots of time and effort, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” bits”) has a similar function.

Let’s state you have the first name of just some of your contacts, which is the case with my list. I typically do not need a very first name to register to my list, but sometimes I get a very first name, such as when someone buys an item. Would not it be great to greet your contacts by name, in the cases when you have it? You can do this, however it’s troublesome.

I’m also filtering for generic terms included by other systems, such as a dash, or “Visitor.” If they have a very first name, I state “Hey,” and after that their very first name. If they don’t, I simply say “Hey there,” (Woocommerce Active Campaign Emails). By building a Message Variable in ActiveCampaign, I can easily change my greeting according to whether I have the contact’s given name.

Woocommerce Active Campaign Emails

I created a variable that’s merely %greeting-hey%. If I have the contact’s name, it reveals up in the email. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables really conserve me a lot of time is by allowing me utilize the very same automation over and over once again for my webinars, and I can quickly alter out all of the information.

Woocommerce Active Campaign EmailsWoocommerce Active Campaign Emails

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of different variables here, such as the date and time of the webinar, the rate of the item, deal terms, coupon code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule changes or deal modifications.

And here it is in an e-mail. This message variable enables me to quickly alter out a countdown timer. I did point out earlier that a person of the cons of ActiveCampaign is their email modifying experience. I switched from MailChimp, and MailChimp takes place to have the best e-mail editing experience. I truly like to send easy e-mails.

Woocommerce Active Campaign Emails

I’ve discovered that extremely hard to do with ActiveCampaign. For awhile, I was editing emails in ActiveCampaign’s hybrid editor, which is rather cumbersome. For a very long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was set off by a fundamental design template I developed. The interface for the HTML editor looks like it was pulled from some free open-source job. Woocommerce Active Campaign Emails.

Nevertheless, adding images is a little bit of a chore. You need to choose them from a file internet browser. There’s no drag and drop option. ActiveCampaign’s HTML email editor requires that you make up totally in HTML. The option to this, if you want to have control over the HTML, is to edit pure HTML, with a preview on the side.

Including images to ActiveCampaign’s rich text editor is a cumbersome experience. You require different text boxes for above and listed below the image. Recently I have actually started using ActiveCampaign’s rich full-screen editor. They have some good templates, however I still want to send the plainest email possible. They do have some plain-looking emails, however they have some degree of minimal formatting, which you can’t eliminate – Woocommerce Active Campaign Emails.

Woocommerce Active Campaign Emails

However, with some changes, I can make my email pretty standard. I can make it immediately use up the whole window, and I can fine-tune the typography to be somewhat larger, and have a little more leading. The most frustrating part of ActiveCampaign’s abundant full-screen editor is including images. Imagine you have actually just typed out a fantastic email. Woocommerce Active Campaign Emails.

You can’t simply add an image to a block of text. Rather, you have to create two blocks of text: one for before the image, and one for after the image. If you have actually made any format changes, you’ll need to watch on those to stay constant. That’s something to deal with when you desire to add one image, however when you desire to include numerous, it ends up being a big task.

They even have a standard mage editor where you can crop the image – Woocommerce Active Campaign Emails. MailChimp’s editor is the very best I’ve seen in all of the email marketing platforms I’ve attempted. You have access to the underlying code, so you can develop a truly plain e-mail, provided you make a fundamental template initially.

Woocommerce Active Campaign Emails

MailChimp’s built-in image editor is very effective. You can resize, crop, and add customized text to your images. I miss out on MailChimp’s email-editing experience (Woocommerce Active Campaign Emails). It would save me a little time to have that exact same experience on ActiveCampaign. However the highly-customizable automations I can develop on ActiveCampaign more than offset that prospective time savings.

ConvertKit’s e-mail modifying experience is extremely plain, however easy to browse. Their templates are restricted, which is great with me, but their email modifying experience is a little simpler in that you can create inline images, and you can develop a completely plain email, and even modify the underlying HTML. If you wish to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to change backward and forward between different e-mails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the particular emails from each of those tabs.

Woocommerce Active Campaign Emails

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a new tab to more easily edit your whole series. Woocommerce Active Campaign Emails. Contrast that with ConvertKit’s Series.

Once again, it would conserve me a great deal of time to have ConvertKit’s automation email modifying experience on ActiveCampaign – Woocommerce Active Campaign Emails. However selecting an email marketing platform resembles choosing a partner. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Speaking of division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has actually restricted division choices.

You can combine attributes with an AND/OR operator, and you can blend and match those groups of qualities with another AND/OR operator. With MailChimp, you can only section by AND/OR, however MailChimp’s Pro strategy permits more advanced segmenting, for an extra $199 a month. In my search for the perfect email marketing platform, I saw lots of others, some of which I have actually currently pointed out.

Woocommerce Active Campaign Emails

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are much easier to build, though they aren’t as versatile as ActiveCampaign’s, and their divisions choices aren’t as advanced either. They likewise do not have goal tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.