Can I Link Facebook Lead Ad To My List In Active Campaign

Can I Link Facebook Lead Ad To My List In Active Campaign

Can I Link Facebook Lead Ad To My List In Active CampaignCan I Link Facebook Lead Ad To My List In Active Campaign

You can likewise see whether the conclusion rate has increased or decreased, how long it takes for contacts to reach that objective, and you can search all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my favorite feature. It saves me a lots of time and effort, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” bits”) has a similar feature.

Let’s say you have the given name of only a few of your contacts, which is the case with my list. I normally don’t need a very first name to sign up to my list, but often I get a given name, such as when someone purchases a product. Wouldn’t it be good to welcome your contacts by name, in the cases when you have it? You can do this, but it’s cumbersome.

I’m likewise filtering for generic terms added by other systems, such as a dash, or “Visitor.” If they have a very first name, I say “Hey,” and after that their very first name. If they don’t, I simply say “Hey there,” (Can I Link Facebook Lead Ad To My List In Active Campaign). By developing a Message Variable in ActiveCampaign, I can easily alter my welcoming according to whether or not I have the contact’s first name.

Can I Link Facebook Lead Ad To My List In Active Campaign

I produced a variable that’s merely %greeting-hey%. If I have the contact’s name, it shows up in the email. If I don’t have the contact’s name, it defaults to “Hey,”. Where Message Variables truly conserve me a great deal of time is by allowing me utilize the very same automation over and over once again for my webinars, and I can rapidly alter out all of the information.

Can I Link Facebook Lead Ad To My List In Active CampaignCan I Link Facebook Lead Ad To My List In Active Campaign

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of various variables here, such as the date and time of the webinar, the rate of the product, offer terms, discount coupon code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule modifications or deal modifications.

And here it is in an email. This message variable allows me to quickly alter out a countdown timer. I did discuss earlier that one of the cons of ActiveCampaign is their e-mail editing experience. I changed from MailChimp, and MailChimp takes place to have the very best e-mail editing experience. I actually like to send easy e-mails.

Can I Link Facebook Lead Ad To My List In Active Campaign

I’ve discovered that extremely tough to do with ActiveCampaign. For awhile, I was modifying emails in ActiveCampaign’s hybrid editor, which is rather cumbersome. For a long period of time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was triggered by a standard template I developed. The interface for the HTML editor appears like it was pulled from some complimentary open-source job. Can I Link Facebook Lead Ad To My List In Active Campaign.

Nevertheless, including images is a little a task. You have to select them from a file browser. There’s no drag and drop option. ActiveCampaign’s HTML email editor needs that you compose completely in HTML. The option to this, if you wish to have control over the HTML, is to edit pure HTML, with a preview on the side.

Adding images to ActiveCampaign’s abundant full-screen editor is a clunky experience. You require separate text boxes for above and listed below the image. Recently I have started using ActiveCampaign’s abundant text editor. They have some good design templates, but I still wish to send the simplest email possible. They do have some plain-looking emails, but they have some degree of minimal format, which you can’t get rid of – Can I Link Facebook Lead Ad To My List In Active Campaign.

Can I Link Facebook Lead Ad To My List In Active Campaign

However, with some changes, I can make my email quite fundamental. I can make it instantly take up the whole window, and I can tweak the typography to be slightly larger, and have a bit more prominent. The most aggravating part of ActiveCampaign’s abundant full-screen editor is adding images. Picture you have actually simply typed out a fantastic email. Can I Link Facebook Lead Ad To My List In Active Campaign.

You can’t merely add an image to a block of text. Rather, you need to develop two blocks of text: one for prior to the image, and one for after the image. If you have actually made any format changes, you’ll have to keep an eye on those to stay consistent. That’s one thing to handle when you wish to include one image, however when you desire to include numerous, it ends up being a big chore.

They even have a basic mage editor where you can crop the image – Can I Link Facebook Lead Ad To My List In Active Campaign. MailChimp’s editor is the very best I’ve seen in all of the email marketing platforms I have actually attempted. You have access to the underlying code, so you can develop a truly plain email, provided you make a standard design template initially.

Can I Link Facebook Lead Ad To My List In Active Campaign

MailChimp’s integrated image editor is very powerful. You can resize, crop, and add customized text to your images. I miss MailChimp’s email-editing experience (Can I Link Facebook Lead Ad To My List In Active Campaign). It would conserve me a little time to have that same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than offset that prospective time cost savings.

ConvertKit’s e-mail modifying experience is really plain, but simple to browse. Their design templates are limited, which is fine with me, however their email editing experience is somewhat much easier in that you can develop inline images, and you can produce a totally plain e-mail, and even edit the underlying HTML. If you desire to make some quick edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I desired to switch backward and forward in between different emails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the respective emails from each of those tabs.

Can I Link Facebook Lead Ad To My List In Active Campaign

In the Automations area, there’s a “Handle Messages” location. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more quickly edit your entire series. Can I Link Facebook Lead Ad To My List In Active Campaign. Contrast that with ConvertKit’s Series.

Once again, it would conserve me a great deal of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign – Can I Link Facebook Lead Ad To My List In Active Campaign. But selecting an email marketing platform is like picking a partner. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Mentioning division, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has actually restricted segmentation choices.

You can combine attributes with an AND/OR operator, and you can mix and match those groups of traits with another AND/OR operator. With MailChimp, you can just segment by AND/OR, nevertheless MailChimp’s Pro strategy permits more sophisticated segmenting, for an additional $199 a month. In my look for the best email marketing platform, I saw lots of others, some of which I have actually already pointed out.

Can I Link Facebook Lead Ad To My List In Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are much simpler to construct, though they aren’t as flexible as ActiveCampaign’s, and their segmentations alternatives aren’t as advanced either. They likewise do not have objective tracking, or Message Variables. MailChimp. You already know that I changed from MailChimp to ActiveCampaign.