Can A Tag Added In Active Campaign Trigger A Thinkific Workflow

Can A Tag Added In Active Campaign Trigger A Thinkific Workflow

Can A Tag Added In Active Campaign Trigger A Thinkific WorkflowCan A Tag Added In Active Campaign Trigger A Thinkific Workflow

You can likewise see whether the conclusion rate has actually increased or reduced, the length of time it takes for contacts to reach that objective, and you can browse all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my preferred feature. It conserves me a lots of time and effort, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” bits”) has a similar function.

Let’s say you have the very first name of only some of your contacts, which is the case with my list. I usually don’t need a first name to sign up to my list, however sometimes I get a given name, such as when someone buys a product. Wouldn’t it be nice to welcome your contacts by name, in the events when you have it? You can do this, however it’s cumbersome.

I’m also filtering for generic terms included by other systems, such as a dash, or “Visitor.” If they have a first name, I state “Hey,” and then their very first name. If they do not, I just state “Hey there,” (Can A Tag Added In Active Campaign Trigger A Thinkific Workflow). By developing a Message Variable in ActiveCampaign, I can easily change my welcoming according to whether or not I have the contact’s first name.

Can A Tag Added In Active Campaign Trigger A Thinkific Workflow

I developed a variable that’s merely %greeting-hey%. If I have the contact’s name, it shows up in the email. If I don’t have the contact’s name, it defaults to “Hey,”. Where Message Variables truly save me a lot of time is by allowing me utilize the very same automation over and over again for my webinars, and I can quickly alter out all of the details.

Can A Tag Added In Active Campaign Trigger A Thinkific WorkflowCan A Tag Added In Active Campaign Trigger A Thinkific Workflow

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of different variables here, such as the date and time of the webinar, the price of the product, offer terms, discount coupon code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule modifications or offer modifications.

And here it is in an e-mail. This message variable enables me to quickly alter out a countdown timer. I did mention earlier that one of the cons of ActiveCampaign is their e-mail editing experience. I changed from MailChimp, and MailChimp happens to have the very best email modifying experience. I truly like to send basic emails.

Can A Tag Added In Active Campaign Trigger A Thinkific Workflow

I’ve found that really hard to do with ActiveCampaign. For some time, I was modifying e-mails in ActiveCampaign’s hybrid editor, which is quite clunky. For a long time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was triggered by a fundamental design template I produced. The interface for the HTML editor appears like it was pulled from some free open-source project. Can A Tag Added In Active Campaign Trigger A Thinkific Workflow.

However, including images is a bit of a task. You have to select them from a file internet browser. There’s no drag and drop choice. ActiveCampaign’s HTML e-mail editor needs that you make up completely in HTML. The alternative to this, if you wish to have control over the HTML, is to edit pure HTML, with a sneak peek on the side.

Including images to ActiveCampaign’s rich full-screen editor is a cumbersome experience. You need separate text boxes for above and listed below the image. Lately I have actually started utilizing ActiveCampaign’s rich text editor. They have some great templates, however I still desire to send out the plainest email possible. They do have some plain-looking e-mails, but they have some degree of minimal formatting, which you can’t get rid of – Can A Tag Added In Active Campaign Trigger A Thinkific Workflow.

Can A Tag Added In Active Campaign Trigger A Thinkific Workflow

However, with some modifications, I can make my e-mail quite standard. I can make it immediately use up the entire window, and I can tweak the typography to be slightly bigger, and have a little bit more prominent. The most discouraging part of ActiveCampaign’s abundant text editor is adding images. Imagine you have actually simply typed out a great e-mail. Can A Tag Added In Active Campaign Trigger A Thinkific Workflow.

You can’t merely include an image to a block of text. Instead, you need to develop 2 blocks of text: one for prior to the image, and one for after the image. If you’ve made any format modifications, you’ll have to keep an eye on those to stay consistent. That’s something to deal with when you wish to include one image, however when you wish to add several, it becomes a big chore.

They even have a fundamental mage editor where you can crop the image – Can A Tag Added In Active Campaign Trigger A Thinkific Workflow. MailChimp’s editor is the very best I have actually seen in all of the e-mail marketing platforms I’ve tried. You have access to the underlying code, so you can produce a genuinely plain e-mail, provided you make a fundamental design template first.

Can A Tag Added In Active Campaign Trigger A Thinkific Workflow

MailChimp’s built-in image editor is incredibly effective. You can resize, crop, and add custom-made text to your images. I miss out on MailChimp’s email-editing experience (Can A Tag Added In Active Campaign Trigger A Thinkific Workflow). It would conserve me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than make up for that potential time savings.

ConvertKit’s email editing experience is very plain, but easy to navigate. Their templates are restricted, which is fine with me, but their e-mail editing experience is a little easier because you can develop inline images, and you can produce a totally plain email, and even edit the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an e-mail, and it takes me to the editor for that e-mail. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to change back and forth in between various emails, I would intuitively be inclined open the very same automation in different tabs, then open the respective emails from each of those tabs.

Can A Tag Added In Active Campaign Trigger A Thinkific Workflow

In the Automations section, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a brand-new tab to more quickly edit your whole sequence. Can A Tag Added In Active Campaign Trigger A Thinkific Workflow. Contrast that with ConvertKit’s Sequences.

Once again, it would save me a great deal of time to have ConvertKit’s automation email editing experience on ActiveCampaign – Can A Tag Added In Active Campaign Trigger A Thinkific Workflow. But choosing an email marketing platform resembles picking a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Speaking of segmentation, another factor I changed from MailChimp to ActiveCampaign was that MailChimp has limited segmentation options.

You can combine characteristics with an AND/OR operator, and you can blend and match those groups of qualities with another AND/OR operator. With MailChimp, you can just sector by AND/OR, however MailChimp’s Pro strategy enables more sophisticated segmenting, for an additional $199 a month. In my look for the perfect email marketing platform, I saw lots of others, a few of which I have actually currently pointed out.

Can A Tag Added In Active Campaign Trigger A Thinkific Workflow

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are a lot easier to construct, though they aren’t as versatile as ActiveCampaign’s, and their segmentations alternatives aren’t as sophisticated either. They also don’t have objective tracking, or Message Variables. MailChimp. You currently know that I changed from MailChimp to ActiveCampaign.