Active Campaign Survey Monkey

Active Campaign Survey Monkey

Active Campaign Survey MonkeyActive Campaign Survey Monkey

You can also see whether the completion rate has increased or reduced, how long it takes for contacts to reach that objective, and you can browse all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my preferred function. It saves me a load of effort and time, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” snippets”) has a comparable feature.

Let’s say you have the very first name of just a few of your contacts, which holds true with my list. I typically don’t need a first name to register to my list, however in some cases I get a first name, such as when someone buys a product. Wouldn’t it be great to welcome your contacts by name, in the cases when you have it? You can do this, however it’s cumbersome.

I’m likewise filtering for generic terms included by other systems, such as a dash, or “Visitor.” If they have a first name, I state “Hey,” and after that their given name. If they don’t, I just say “Hey there,” (Active Campaign Survey Monkey). By building a Message Variable in ActiveCampaign, I can quickly change my greeting according to whether or not I have the contact’s very first name.

Active Campaign Survey Monkey

I produced a variable that’s simply %greeting-hey%. If I have the contact’s name, it reveals up in the e-mail. If I don’t have the contact’s name, it defaults to “Hey,”. Where Message Variables truly conserve me a great deal of time is by enabling me utilize the same automation over and over again for my webinars, and I can quickly alter out all of the details.

Active Campaign Survey MonkeyActive Campaign Survey Monkey

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of various variables here, such as the date and time of the webinar, the cost of the product, deal terms, voucher code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule changes or deal changes.

And here it remains in an email. This message variable enables me to easily change out a countdown timer. I did point out earlier that one of the cons of ActiveCampaign is their email modifying experience. I changed from MailChimp, and MailChimp happens to have the finest email modifying experience. I really like to send out simple e-mails.

Active Campaign Survey Monkey

I’ve discovered that really tough to do with ActiveCampaign. For awhile, I was editing emails in ActiveCampaign’s hybrid editor, which is rather clunky. For a long time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was triggered by a standard template I created. The interface for the HTML editor appears like it was pulled from some complimentary open-source project. Active Campaign Survey Monkey.

Nevertheless, adding images is a little bit of a task. You need to select them from a file web browser. There’s no drag and drop option. ActiveCampaign’s HTML email editor needs that you compose completely in HTML. The alternative to this, if you wish to have control over the HTML, is to edit pure HTML, with a preview on the side.

Including images to ActiveCampaign’s rich full-screen editor is a cumbersome experience. You require separate text boxes for above and listed below the image. Lately I have actually started using ActiveCampaign’s abundant text editor. They have some great design templates, however I still wish to send out the simplest e-mail possible. They do have some plain-looking emails, however they have some degree of minimal format, which you can’t get rid of – Active Campaign Survey Monkey.

Active Campaign Survey Monkey

However, with some adjustments, I can make my e-mail pretty standard. I can make it immediately take up the entire window, and I can fine-tune the typography to be somewhat larger, and have a bit more prominent. The most aggravating part of ActiveCampaign’s rich full-screen editor is adding images. Envision you’ve simply typed out a great e-mail. Active Campaign Survey Monkey.

You can’t simply include an image to a block of text. Rather, you need to create two blocks of text: one for prior to the image, and one for after the image. If you’ve made any formatting modifications, you’ll need to keep an eye on those to stay constant. That’s one thing to handle when you want to include one image, however when you want to include several, it ends up being a huge chore.

They even have a fundamental mage editor where you can crop the image – Active Campaign Survey Monkey. MailChimp’s editor is the finest I’ve seen in all of the email marketing platforms I have actually attempted. You have access to the underlying code, so you can produce a truly plain e-mail, supplied you make a basic template initially.

Active Campaign Survey Monkey

MailChimp’s built-in image editor is very powerful. You can resize, crop, and add custom text to your images. I miss MailChimp’s email-editing experience (Active Campaign Survey Monkey). It would save me a little time to have that same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than make up for that possible time cost savings.

ConvertKit’s email modifying experience is really plain, but simple to browse. Their templates are limited, which is fine with me, but their e-mail modifying experience is a little simpler in that you can create inline images, and you can create a totally plain email, and even edit the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an e-mail, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I desired to switch back and forth between various e-mails, I would intuitively be inclined open the very same automation in numerous tabs, then open the respective emails from each of those tabs.

Active Campaign Survey Monkey

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a new tab to more easily edit your entire series. Active Campaign Survey Monkey. Contrast that with ConvertKit’s Series.

Once again, it would conserve me a great deal of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign – Active Campaign Survey Monkey. However selecting an e-mail marketing platform resembles choosing a partner. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Mentioning division, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has limited segmentation choices.

You can combine characteristics with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can just sector by AND/OR, nevertheless MailChimp’s Pro plan permits more sophisticated segmenting, for an extra $199 a month. In my look for the perfect email marketing platform, I saw numerous others, some of which I’ve already discussed.

Active Campaign Survey Monkey

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are a lot easier to construct, though they aren’t as versatile as ActiveCampaign’s, and their segmentations options aren’t as sophisticated either. They likewise do not have objective tracking, or Message Variables. MailChimp. You already understand that I switched from MailChimp to ActiveCampaign.